Creation of a visual identity from the ground up and development of a complete digital ecosystem to support the expansion of a leading software engineering company.
Strategic team leadership and high-volume digital production for Altomarketing, a dynamic digital marketing agency based in Buenos Aires. A project focused on establishing an agile web development pipeline capable of delivering robust, accessible, and high-quality digital ecosystems for the SMB (Small and Medium Business) sector at an unprecedented scale.
High-end editorial design and information architecture for PC Magazine (en Español), a global authority in technology journalism. A strategic design project focused on translating complex automotive engineering data—the launch of the iconic Porsche Carrera GT—into a visually compelling, highly readable print layout that meets the rigorous standards of a tier-1 publisher.
Strategic editorial design and art direction for BBM Marketing, a comprehensive advertising and marketing agency. A project focused on conceptualizing and designing a high-impact corporate catalog that served a dual purpose: detailing the agency’s B2B service offerings while functioning as a premium “yearbook” to showcase their most successful campaigns and case studies.
High-impact large-format urban advertising and cultural branding for the National Museum of Colombia, the oldest and most prestigious heritage institution in the country. A strategic graphic design project focused on conceptualizing an outdoor banner to promote an exclusive conference on the cinematic and graphic style of film director Guy Ritchie, successfully merging institutional gravitas with contemporary pop-culture aesthetics.
Comprehensive corporate rebranding, editorial design, and Point of Purchase (POP) campaign architecture for Confehogar Ltda., a leading Colombian textile manufacturer with a profound social impact mission. A strategic project focused on elevating the brand’s visual perception to match the premium quality of its products and its commitment to creating healthier, more comfortable homes.